How the Google algorithm update helps doctor-written content rank higher

Tech
September 24, 2020

If you’re not intricately involved daily with SEO, let me explain what happened in May 2020 and why it will be a huge boost for content created by physicians.

First, what is SEO? In short, it is the process of optimizing content found online in order to help it be seen by those searching for the information found in that content. It used to be that people would just stuff their …

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How the Google algorithm update helps doctor-written content rank higher

Want to fix MOC? This is one idea to do it.

Physician
April 6, 2016

There has been a significant amount of outrage over the past few months of the maintenance of certification process. The anger has not only been targeted towards the ABIM, but also towards the other specialty boards. Pediatrics, for example, now requires ABP approved quality improvement (QI) projects that have been widely criticized.

While these MOC requirements are a major nuisance for most, the implications may actually run much deeper. A number …

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Want to fix MOC? This is one idea to do it.

Is there a role for physician activism on Facebook?

Social media
January 19, 2014

I use Facebook. I’ll just start right out by saying it. But sometimes I wish I could stop. While I do share meaningful conversation and get caught up on how my friends and their families are doing, I also spend a great deal of my time trying not to see things. While others might be able to scroll right past that friend’s post about vaccines causing autism, or about treating …

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Is there a role for physician activism on Facebook?