Skip to content
  • About
  • Contact
  • Contribute
  • Book
  • Careers
  • Podcast
  • Recommended
  • Speaking
  • All
  • Physician
  • Practice
  • Policy
  • Finance
  • Conditions
  • .edu
  • Patient
  • Meds
  • Tech
  • Social
  • Video
    • All
    • Physician
    • Practice
    • Policy
    • Finance
    • Conditions
    • .edu
    • Patient
    • Meds
    • Tech
    • Social
    • Video
    • About
    • Contact
    • Contribute
    • Book
    • Careers
    • Podcast
    • Recommended
    • Speaking

Selfie-obsessed millennials can teach doctors a thing or two

Steve Christiansen, MD
Physician
October 21, 2016
Share
Tweet
Share

Self-entitled, self-absorbed and selfie-obsessed. These are just a few adjectives critics use to describe the millennial generation of today’s 16-to-36-year-olds, born between 1980 and 2000. Born in the early 80s, I both understand the criticism levied against my generation and simultaneously empathize with many of my peers who were raised in the digital revolution and, thus, see the world differently. The unique and, at times, bewildering views of millennials pose challenges to the health care industry and to the U.S. workforce, which, as of 2015, is now primarily composed of millennials.

So, who are today’s millennials, and how can mid-and-late career physicians engage millennial employees, attract millennial patients and impress potential millennial partners? Before we can fully understand millennials, we must first understand the results of studies about millennials — their technology, their potential impact on electronic health records (EHR) and their values.

Smartphones

More than 85% of millennials own a smartphone, and 18-to-29-year-olds send or receive, on average, 88 text messages daily compared with 27 daily text messages for those ages 30 to 49 and 11 for those ages 50 to 64. Furthermore, text messaging is a vital tool to reach millennials, as 98% of text messages are opened compared with just 23% of emails. Smartphones are now a mainstay for millennial learners, with 59% of Canadian medical students and 77% of residents reporting smartphone use more than once a day to access medical resources online, with the most popular being UpToDate, Epocrates and Medscape.

Tips to keep up with millennials:

  • Texting is to millennials as talking is to baby boomers. Don’t be afraid to text (professionally, of course) your millennial colleagues or employees instead of contacting them via a phone call or voicemail.
  • Consider setting up text-based appointment reminders for millennial patients. And please, on behalf of all millennials, learn to text with one (or two!) thumbs simultaneously. Nothing says “old school” to a millennial like a pointer-finger-texting baby boomer.
  • When interacting with millennials in clinical settings, whether as trainees or as patients, recognize that what may appear as disinterest may actually be a millennial using his or her smartphone to Google the various medical conditions, terminology, diagnoses or treatment options being discussed.
  • Set up a guest Wi-Fi at your office waiting room as the 21st-century equivalent of the Readers Digest and Sports Illustrated that adorned waiting rooms in years past.
  • Establish a strong professional social media presence, with Facebook being, by far, the most popular social network among millennials, followed by Instagram, Twitter and others.

EHR and patient portals

Today’s millennial physicians were raised in the digital age of computers, learning to both type and write cursive, a skill that is no longer even included in common curricula. Most millennial physicians today have NEVER written a patient progress note by hand, and, despite their predecessors reminiscing about “the good old days” of paper charts, many millennials would still prefer to type their notes. While still too early to tell, it seems fair to speculate that millennial physicians may hasten the adoption of EHR, as many young physicians (myself included) specifically seek training programs and practice settings with an established EHR. Millennial patients may also further adoption of patient portals, as 43% of millennials want to be able to access patient portals using their smartphones, 44% would like to use portals to obtain personalized health-related recommendations, and 23% would like industry news about health topics of interest to them. Finally, more than 70% of millennials would like their physician to use mobile devices to review health records and schedule appointments.

Tips to keep up with millennials:

  • Consider the adoption of EHR as not only a method to satisfy meaningful use requirements but also as part of a growth strategy to attract millennial doctors to join your practice.
  • Explore ways to engage millennials’ desire for online health information and patient portal access.
  • Publish YouTube videos of your surgeries, start a practice-centered blog, ensure that your practice website and patient portal are mobile-optimized and offer to email a copy of your patient’s visit summary.

Qualities, values, and life priorities

Perhaps the most interesting social research among millennials involves their qualities, values and life priorities. Despite being publicly criticized as self-centered and entitled, millennials do NOT rank salary as the highest factor when seeking employment, and they are, in fact, willing to forego a higher-paying job for benefits such as health and life insurance. Millennials have high rates of volunteerism and financial donation, believe families have a responsibility to care for elderly parents, greatly value paid parental leave and relocation to be near family and are more optimistic about the future than any prior generation.

Tips to keep up with millennials:

  • Emphasize health insurance and retirement benefits when seeking to hire millennials.
  • Increase millennial engagement and job satisfaction by encouraging volunteerism and sponsoring charity events.
  • Seek opportunities for millennials to work remotely when able.
  • Offer the option of paid time off instead of cash incentives/bonuses.

Summary

Millennials, like every generation, are characterized by well-defined, and often misunderstood, stereotypes. By appreciating what is inside the millennial mind, the background, the skillset and the unique views of this digitally driven generation, we can better engage millennials to make a positive difference in the workplace and the world.

Steve Christiansen is an ophthalmology resident who blogs at EyeSteve.  He can be reached on Twitter @EyeSteve.

ADVERTISEMENT

Image credit: Shutterstock.com

Prev

Why this doctor shares his patients' stories

October 21, 2016 Kevin 0
…
Next

11 things your psychiatrist wants you to know

October 21, 2016 Kevin 0
…

Tagged as: Primary Care

Post navigation

< Previous Post
Why this doctor shares his patients' stories
Next Post >
11 things your psychiatrist wants you to know

ADVERTISEMENT

More by Steve Christiansen, MD

  • How to safely view the solar eclipse without losing vision from solar retinopathy

    Steve Christiansen, MD
  • The truth behind the 27 contact lenses stuck in the patient’s eye

    Steve Christiansen, MD
  • What doctors can learn from a professional photo shoot

    Steve Christiansen, MD

Related Posts

  • What baseball can teach doctors

    Michael L. Millenson
  • Here’s what Dr. Seuss can teach real doctors about burnout

    Stacey Searson, MD
  • Why do doctors who hate being doctors still practice?

    Kristin Puhl, MD
  • Doctors: It’s time to unionize

    Thomas D. Guastavino, MD
  • Doctors die. But the good ones leave a legacy.

    Jaime B. Gerber, MD
  • When doctors are right

    Sophia Zilber

More in Physician

  • The dying man who gave me flowers changed how I see care

    Augusta Uwah, MD
  • How market forces fracture millennial physicians’ careers

    Shannon Meron, MD
  • Unity in primary care: Why I believe physicians and NPs/PAs must work together toward the same goal

    Jerina Gani, MD, MPH
  • Guilty until proven innocent? My experience with a state medical board.

    Jeffrey Hatef, Jr., MD
  • How to balance clinical duties with building a startup

    Arlen Meyers, MD, MBA
  • When life makes you depend on Depends

    Francisco M. Torres, MD
  • Most Popular

  • Past Week

    • Why palliative care is more than just end-of-life support

      Dr. Vishal Parackal | Conditions
    • When life makes you depend on Depends

      Francisco M. Torres, MD | Physician
    • Guilty until proven innocent? My experience with a state medical board.

      Jeffrey Hatef, Jr., MD | Physician
    • Why medical notes have become billing scripts instead of patient stories

      Sriman Swarup, MD, MBA | Tech
    • How denial of hypertension endangers lives and what doctors can do

      Dr. Aminat O. Akintola | Conditions
    • A powerful story of addiction, strength, and redemption

      Ryan McCarthy, MD | Physician
  • Past 6 Months

    • Why transgender health care needs urgent reform and inclusive practices

      Angela Rodriguez, MD | Conditions
    • COVID-19 was real: a doctor’s frontline account

      Randall S. Fong, MD | Conditions
    • Why primary care doctors are drowning in debt despite saving lives

      John Wei, MD | Physician
    • New student loan caps could shut low-income students out of medicine

      Tom Phan, MD | Physician
    • Confessions of a lipidologist in recovery: the infection we’ve ignored for 40 years

      Larry Kaskel, MD | Conditions
    • mRNA post vaccination syndrome: Is it real?

      Harry Oken, MD | Conditions
  • Recent Posts

    • Why doctors should rethink investing compared to the average U.S. investor [PODCAST]

      The Podcast by KevinMD | Podcast
    • How chronic stress harms the heart in minority communities

      Monzur Morshed, MD and Kaysan Morshed | Conditions
    • Could antibiotics beat heart disease where statins failed?

      Larry Kaskel, MD | Conditions
    • The dying man who gave me flowers changed how I see care

      Augusta Uwah, MD | Physician
    • Universities must tap endowments to sustain biomedical research

      Adeel Khan, MD | Conditions
    • Exploring the science behind burnout [PODCAST]

      The Podcast by KevinMD | Podcast

Subscribe to KevinMD and never miss a story!

Get free updates delivered free to your inbox.


Find jobs at
Careers by KevinMD.com

Search thousands of physician, PA, NP, and CRNA jobs now.

Learn more

Leave a Comment

Founded in 2004 by Kevin Pho, MD, KevinMD.com is the web’s leading platform where physicians, advanced practitioners, nurses, medical students, and patients share their insight and tell their stories.

Social

  • Like on Facebook
  • Follow on Twitter
  • Connect on Linkedin
  • Subscribe on Youtube
  • Instagram

ADVERTISEMENT

ADVERTISEMENT

  • Most Popular

  • Past Week

    • Why palliative care is more than just end-of-life support

      Dr. Vishal Parackal | Conditions
    • When life makes you depend on Depends

      Francisco M. Torres, MD | Physician
    • Guilty until proven innocent? My experience with a state medical board.

      Jeffrey Hatef, Jr., MD | Physician
    • Why medical notes have become billing scripts instead of patient stories

      Sriman Swarup, MD, MBA | Tech
    • How denial of hypertension endangers lives and what doctors can do

      Dr. Aminat O. Akintola | Conditions
    • A powerful story of addiction, strength, and redemption

      Ryan McCarthy, MD | Physician
  • Past 6 Months

    • Why transgender health care needs urgent reform and inclusive practices

      Angela Rodriguez, MD | Conditions
    • COVID-19 was real: a doctor’s frontline account

      Randall S. Fong, MD | Conditions
    • Why primary care doctors are drowning in debt despite saving lives

      John Wei, MD | Physician
    • New student loan caps could shut low-income students out of medicine

      Tom Phan, MD | Physician
    • Confessions of a lipidologist in recovery: the infection we’ve ignored for 40 years

      Larry Kaskel, MD | Conditions
    • mRNA post vaccination syndrome: Is it real?

      Harry Oken, MD | Conditions
  • Recent Posts

    • Why doctors should rethink investing compared to the average U.S. investor [PODCAST]

      The Podcast by KevinMD | Podcast
    • How chronic stress harms the heart in minority communities

      Monzur Morshed, MD and Kaysan Morshed | Conditions
    • Could antibiotics beat heart disease where statins failed?

      Larry Kaskel, MD | Conditions
    • The dying man who gave me flowers changed how I see care

      Augusta Uwah, MD | Physician
    • Universities must tap endowments to sustain biomedical research

      Adeel Khan, MD | Conditions
    • Exploring the science behind burnout [PODCAST]

      The Podcast by KevinMD | Podcast

MedPage Today Professional

An Everyday Health Property Medpage Today
  • Terms of Use | Disclaimer
  • Privacy Policy
  • DMCA Policy
All Content © KevinMD, LLC
Site by Outthink Group

Leave a Comment

Comments are moderated before they are published. Please read the comment policy.

Loading Comments...