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Dermatology at a crossroads: an urgent case for value-based care

Hannah Kopelman, DO, MBA
Physician
July 24, 2023
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Over the past decade, the medical field has witnessed a profound shift—a transformative movement fueled by the commitment to render patient-centered, cost-effective care. This sweeping change is characterized by the transition from a volume-based to a value-based model of health care. While several medical specialties have responded to this call for change and started implementing value-based systems, dermatology has been relatively slow on the uptake. The need for a robust conversation about integrating value-based models into dermatology is urgent—a step that holds the promise of fundamentally reshaping patient care and improving treatment outcomes in the field.

Volume to value: the essence of a paradigm shift

To fully grasp the urgency and potential benefits of this shift, we must first understand the core principles that drive value-based care. Unlike traditional volume-based models, where health care providers are remunerated based on the quantity of services provided, value-based care emphasizes quality over quantity. This paradigm promotes effective, efficient care that measurably improves patient health outcomes.

The health care landscape has seen the implementation of value-based models in areas such as primary care, oncology, and cardiology, reaping benefits for both patients and health care providers. Dermatology’s slower pace in making this critical shift prompts the question: why?

The dermatological terrain: Navigating complexity

The realm of dermatology, unlike several other medical specialties, encompasses an expansive and diverse array of conditions. The spectrum ranges from skin cancer, eczema, rosacea to psoriasis, each with its own specific treatment protocols. The wide variety of conditions and respective treatments make standardizing care and measuring quality outcomes a challenging task.

In addition, the majority of dermatological conditions are chronic, necessitating continuous care rather than episodic intervention, which further complicates the process of quantifying the ‘value’ of care in conventional terms. However, these complexities should not be perceived as barriers but should be harnessed as catalysts for innovation and transformation in dermatology.

The dawn of value-based dermatology: a future of promise

The introduction of value-based care into dermatology holds immense potential to not just enhance patient outcomes but also optimize resource allocation and utilization. By focusing on long-term skin condition management and emphasizing prevention and effective treatment plans, this patient-centric model allows dermatologists to deliver comprehensive, quality care.

The adoption of a value-based approach could also facilitate stronger patient-provider relationships. The model encourages ongoing communication, leading to personalized care plans, better understanding of patient needs, and ultimately, elevated patient satisfaction.

From an economic perspective, the transition to value-based care could potentially alleviate the financial strain on the health care system. By prioritizing quality, dermatologists can prevent unnecessary procedures or treatments, reduce readmission rates, and enhance the management of chronic conditions. The resultant savings could then be reallocated to further improve patient care and spur innovative dermatology research.

Sparking the dialogue: steps towards value-based dermatology

For the dream of value-based dermatology to become a reality, initiating comprehensive dialogue among all stakeholders is crucial. Dermatologists, researchers, health care administrators, and policymakers must collectively strategize an effective roadmap for this transition.

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A fundamental initial step is the development of standardized metrics to assess patient outcomes. These metrics should encompass both clinical outcomes, such as the reduction in disease severity, and patient-reported outcomes, including enhancements in quality of life. Such comprehensive evaluation metrics would provide a solid framework to gauge and reward the quality of care.

Investments in advanced technology and data analysis also play a crucial role in the transition. These tools facilitate efficient gathering, analysis, and dissemination of information on patient outcomes, thereby enabling continuous quality improvement. Additionally, the rapid growth of telemedicine, especially in the wake of the recent pandemic, offers opportunities to broaden access to quality dermatological care and should be considered an integral part of the shift towards value-based models.

The journey towards value-based care in dermatology may be fraught with challenges, but the potential benefits for patients, health care providers, and the broader health system are significant. It’s high time for dermatology to join the rest of the medical field in this transformative movement, pushing the boundaries and redefining the standards of care. The dialogue needs to begin today, recognizing that the road to change may be long, but the rewards at the end of the journey make it worthwhile.

Hannah Kopelman is a dermatologist.

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Dermatology at a crossroads: an urgent case for value-based care
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