Skip to content
  • About
  • Contact
  • Contribute
  • Book
  • Careers
  • Podcast
  • Recommended
  • Speaking
KevinMD
  • All
  • Physician
  • Practice
  • Policy
  • Finance
  • Conditions
  • .edu
  • Patient
  • Meds
  • Tech
  • Social
  • Video
  • All
  • Physician
  • Practice
  • Policy
  • Finance
  • Conditions
  • .edu
  • Patient
  • Meds
  • Tech
  • Social
  • Video
    • All
    • Physician
    • Practice
    • Policy
    • Finance
    • Conditions
    • .edu
    • Patient
    • Meds
    • Tech
    • Social
    • Video
    • About
    • Contact
    • Contribute
    • Book
    • Careers
    • Podcast
    • Recommended
    • Speaking
KevinMD
  • All
  • Physician
  • Practice
  • Policy
  • Finance
  • Conditions
  • .edu
  • Patient
  • Meds
  • Tech
  • Social
  • Video
    • All
    • Physician
    • Practice
    • Policy
    • Finance
    • Conditions
    • .edu
    • Patient
    • Meds
    • Tech
    • Social
    • Video
    • About
    • Contact
    • Contribute
    • Book
    • Careers
    • Podcast
    • Recommended
    • Speaking
  • About KevinMD | Kevin Pho, MD
  • Be heard on social media’s leading physician voice
  • Contact Kevin
  • Discounted enhanced author page
  • DMCA Policy
  • Establishing, Managing, and Protecting Your Online Reputation: A Social Media Guide for Physicians and Medical Practices
  • Group vs. individual disability insurance for doctors: pros and cons
  • KevinMD influencer opportunities
  • Opinion and commentary by KevinMD
  • Physician burnout speakers to keynote your conference
  • Physician Coaching by KevinMD
  • Physician keynote speaker: Kevin Pho, MD
  • Physician Speaking by KevinMD: a boutique speakers bureau
  • Primary care physician in Nashua, NH | Doctor accepting new patients
  • Privacy Policy
  • Recommended services by KevinMD
  • Terms of Use Agreement
  • Thank you for subscribing to KevinMD
  • Thank you for upgrading to the KevinMD enhanced author page
  • The biggest mistake doctors make when purchasing disability insurance
  • The doctor’s guide to disability insurance: short-term vs. long-term
  • The KevinMD ToolKit
  • Upgrade to the KevinMD enhanced author page
  • Why own-occupation disability insurance is a must for doctors

Want a better relationship with your patient? Make it personal.

Randall S. Fong, MD
Physician
April 23, 2018
Share
Tweet
Share

“Doctors are people too,” I once was told, by a patient no less. Sarcasm colored her choice of words, implying we doctors ought to descend from the heavens above and relate to patients like … well … people. Not a bad idea, one that humanizes the incomprehensible doctor-speak we unwittingly projectile-vomit onto our patients. Hmmm … talk to patients like one normal person to another?

Easier said than done. A doctor’s life comes with lots of time-consuming frustrations, patient-care-related or not. Among these are chronic, non-life-threatening conditions having no cure or satisfying means to allay the symptoms, leaving you at a loss. So what then? Shrug, fill in the void with incoherent medical jargon and leave the poor soul dumbfounded and wondering whether the time and money spent on the visit would’ve served a better purpose — like a case of beer and an hour watching grass grow?

Often it’s not “what” is told but “how” it’s told, making the difference between someone who’ll curse your name in vain to anyone within earshot versus one who’ll come away with a more positive outlook. And sometimes sharing a personal story helps.

As an example, a frequent ailment seen by ENT docs like me is tinnitus — ringing in the ears, resulting from a constant sound generated by the inner ear due to impairment from any number of causes. With very few exceptions, the condition is benign. Unfortunately for the majority, there is no cure.

People may believe the sound is external, but upon discovering no one else hears it, they may conclude the worse — it’s a mental disorder, a brain tumor, or something invading their head. Tinnitus plagues millions of people, so I reassure patients they’re not alone. This often is not enough though, and I don’t have the heart to shrug my shoulders and ride off into the sunset.

So I often share my personal story, for I too have tinnitus; my ears have been ringing 24/7, since I was a kid. In fact, I thought everyone heard this. I believe this resulted after lighting firecrackers, entire packs at a time (along with 50-60 other crazy people) during Chinese New Year’s one day. After that, my ears rang and haven’t stopped since. I tell patients I’ve adapted well to this; I don’t “suffer” from tinnitus. However, this was not always the case for I certainly suffered considerably, going through a very tough period at the ripe age of 11.

Following is my “Tinnitus Tale,” modified in various ways to suit the conditions of the moment:

One day, I was hanging out with three friends and asked, “Hey dudes, ever hear that ringing in your ears? Man, it can be really loud!”

They all thought I was crazy and had nary a clue to what I was describing.

“Just shut-up and listen and you’ll hear it. I can hear it right now — a high-pitched ‘eeeeeee’ sound. C’mon guys! You hear that, don’t you?” I tried to keep my cool, since decompensating in front of a bunch of eleven-year-olds would’ve started a tease-fest I didn’t need at the time. They still thought I was crazy.

Then one guy concluded, “It’s all in your head! You’re possessed, man!”

“What? Possessed? Is that bad?”

“Yeah, really bad! You know that movie that just came out — The Exorcist?” he explained. “It’s about a kid that gets possessed!”

ADVERTISEMENT

Another said it was the scariest movie ever made in history and though he hadn’t seen it, he knew “a friend of a friend whose Uncle Ernie saw the movie and he peed in his pants ‘cause it was THAT freakin’ scary!”

The third guy put the icing on the cake, “Yeah! I heard some people DIED — of heart attacks! They DIED in the theater, dudes!”

“Holy crap!” the other two said.

Holy crap, indeed.

A few weeks later, I’d forgotten about the tinnitus, when surprisingly my parents, in their infinite wisdom, took us all —me and my younger brother and two younger sisters — to The Exorcist at a drive-in theater.

To make a long story short, the movie was that freakin’ scary. Even my dad, an ex-paratrooper, was scared out of his boots. I couldn’t sleep the entire weekend. Visions of the devil-possessed-girl flashed every time I closed my eyes. And in that twilight of near-sleep, I’d hear her scream, “It burns! It burns!” when doused with holy water. Watching that movie between my trembling fingers was one of the most traumatic events of my young life.

The following Monday at school, I tell my friends that I “saw the freaking scariest movie in the entire world!” They were all quite impressed.

“Man, I’m glad you’re still alive!” one kid declared.

“So what about your ear ringing?” another asked.

“What about it?”

“Don’t you remember? The ringing in your ears? It’s actually in your head, dude!”

I honestly forgot that. I had trouble enough purging my head of Linda Blair spinning her head to be worried about my tinnitus.

“Hey, yeah,” the other kid recalled. “Didn’t I tell you? Fong, you’re possessed! That’s really cool!”

Good God, I was possessed by Satan! I ran home, rushed through the door, screaming “Mom! Mom! I’m possessed! We gotta see one of those priest-guys NOW! I need some holy water or something!”

Mom, a small Japanese woman barely five feet tall, just looked at me while preparing dinner.

After I unveiled my tale of woe, my constant ear ringing, that my three best friends told me I was possessed by Satan and was going to burn in hell forever … well, she continued chopping vegetables until I exhausted myself out.

“What are you talking about?” she finally said after I plopped into a chair. “My ears ring too,” she said matter-of-factly. “They have been for years. A lot of people have it, and they live with it. It doesn’t mean you’re possessed. Now go do your homework.”

“Really?” She convinced me I was going to be OK. Afterward, I’ve given little thought to my tinnitus, though now and then thinking about The Exorcist still gives me the creeps.

“So that’s my story,” I tell my patients, who often laugh. “My ears ring non-stop. But I’ve learned to live with it and so can you. And oh, by the way, you don’t need an exorcism.”

This frequently softens things as does most sage advice coming from moms. Surprisingly many people understand medicine does not have the answer for every health problem out there. But patients want you to treat them as people, not as slabs of tissue to poke and prod, ready to exercise our medical magic. And often relating on a more personal level enhances the experience for both patient and doctor.

Randall S. Fong is an otolaryngologist.

Image credit: Shutterstock.com

Prev

You can't put metrics on purpose and resilience

April 23, 2018 Kevin 0
…
Next

Debunking breast cancer myths: the truth about genes, gender, and destiny

April 24, 2018 Kevin 2
…

Tagged as: Otolaryngology, Primary Care

< Previous Post
You can't put metrics on purpose and resilience
Next Post >
Debunking breast cancer myths: the truth about genes, gender, and destiny

ADVERTISEMENT

More by Randall S. Fong, MD

  • COVID-19 was real: a doctor’s frontline account

    Randall S. Fong, MD
  • The surprising power of laughter and creativity in medical training

    Randall S. Fong, MD
  • Inside the grueling life of a surgery intern

    Randall S. Fong, MD

Related Posts

  • The patient-physician relationship is in critical condition

    Ryan Enke, MD
  • Osler and the doctor-patient relationship

    Leonard Wang
  • Is the physician-patient relationship becoming a provider-client one?

    Rene Datta
  • How to develop a mission-driven personal brand

    Paige Velasquez Budde
  • It’s the little things that can make or break the doctor-patient relationship

    David Penner
  • Building a bond of trust between patient and physician

    Michele Luckenbaugh

More in Physician

  • Medical misinformation: Navigating vaccine hesitancy with empathy

    Christine J. Ko, MD
  • The American Board of Internal Medicine maintenance of certification lawsuit: What physicians need to know

    Brian Hudes, MD
  • Physician weight loss strategy: Why willpower isn’t enough in 2026

    Archana Reddy Shrestha, MD
  • Demedicalize dying: Why end-of-life care needs a spiritual reset

    Kevin Haselhorst, MD
  • Physician due process: Surviving the court of public opinion

    Muhamad Aly Rifai, MD
  • Spaced repetition in medicine: Why current apps fail clinicians

    Dr. Sunakshi Bhatia
  • Most Popular

  • Past Week

    • Health care as a human right vs. commodity: Resolving the paradox

      Timothy Lesaca, MD | Physician
    • Why voicemail in outpatient care is failing patients and staff

      Dan Ouellet | Tech
    • My wife’s story: How DEA and CDC guidelines destroyed our golden years

      Monty Goddard & Richard A. Lawhern, PhD | Conditions
    • Why medical school DEI mission statements matter for future physicians

      Aditi Mahajan, MEd, Laura Malmut, MD, MEd, Jared Stowers, MD, and Khaleel Atkinson | Education
    • Why dietary advice changes: It is not the food, it is the world

      Gerald Kuo | Conditions
    • Oral Wegovy: the miracle and the mess of the new GLP-1 pill

      Shiv K. Goel, MD | Meds
  • Past 6 Months

    • How environmental justice and health disparities connect to climate change

      Kaitlynn Esemaya, Alexis Thompson, Annique McLune, and Anamaria Ancheta | Policy
    • Will AI replace primary care physicians?

      P. Dileep Kumar, MD, MBA | Tech
    • A physician father on the Dobbs decision and reproductive rights

      Travis Walker, MD, MPH | Physician
    • What is the minority tax in medicine?

      Tharini Nagarkar and Maranda C. Ward, EdD, MPH | Education
    • Why the U.S. health care system is failing patients and physicians

      John C. Hagan III, MD | Policy
    • Alex Pretti: a physician’s open letter defending his legacy

      Mousson Berrouet, DO | Physician
  • Recent Posts

    • Beyond weight loss: the expanding benefits of GLP-1 receptor agonists

      Zehra Haider, MD | Meds
    • Medical misinformation: Navigating vaccine hesitancy with empathy

      Christine J. Ko, MD | Physician
    • AI-assisted therapy: Why supervision makes the difference

      Farid Sabet-Sharghi, MD | Conditions
    • When language becomes the barrier: IMGs and autism diagnoses

      Ronald L. Lindsay, MD | Conditions
    • Simple choices prevent chronic disease [PODCAST]

      The Podcast by KevinMD | Podcast
    • The American Board of Internal Medicine maintenance of certification lawsuit: What physicians need to know

      Brian Hudes, MD | Physician

Subscribe to KevinMD and never miss a story!

Get free updates delivered free to your inbox.


Find jobs at
Careers by KevinMD.com

Search thousands of physician, PA, NP, and CRNA jobs now.

Learn more

View 5 Comments >

Founded in 2004 by Kevin Pho, MD, KevinMD.com is the web’s leading platform where physicians, advanced practitioners, nurses, medical students, and patients share their insight and tell their stories.

Social

  • Like on Facebook
  • Follow on Twitter
  • Connect on Linkedin
  • Subscribe on Youtube
  • Instagram

ADVERTISEMENT

ADVERTISEMENT

  • Most Popular

  • Past Week

    • Health care as a human right vs. commodity: Resolving the paradox

      Timothy Lesaca, MD | Physician
    • Why voicemail in outpatient care is failing patients and staff

      Dan Ouellet | Tech
    • My wife’s story: How DEA and CDC guidelines destroyed our golden years

      Monty Goddard & Richard A. Lawhern, PhD | Conditions
    • Why medical school DEI mission statements matter for future physicians

      Aditi Mahajan, MEd, Laura Malmut, MD, MEd, Jared Stowers, MD, and Khaleel Atkinson | Education
    • Why dietary advice changes: It is not the food, it is the world

      Gerald Kuo | Conditions
    • Oral Wegovy: the miracle and the mess of the new GLP-1 pill

      Shiv K. Goel, MD | Meds
  • Past 6 Months

    • How environmental justice and health disparities connect to climate change

      Kaitlynn Esemaya, Alexis Thompson, Annique McLune, and Anamaria Ancheta | Policy
    • Will AI replace primary care physicians?

      P. Dileep Kumar, MD, MBA | Tech
    • A physician father on the Dobbs decision and reproductive rights

      Travis Walker, MD, MPH | Physician
    • What is the minority tax in medicine?

      Tharini Nagarkar and Maranda C. Ward, EdD, MPH | Education
    • Why the U.S. health care system is failing patients and physicians

      John C. Hagan III, MD | Policy
    • Alex Pretti: a physician’s open letter defending his legacy

      Mousson Berrouet, DO | Physician
  • Recent Posts

    • Beyond weight loss: the expanding benefits of GLP-1 receptor agonists

      Zehra Haider, MD | Meds
    • Medical misinformation: Navigating vaccine hesitancy with empathy

      Christine J. Ko, MD | Physician
    • AI-assisted therapy: Why supervision makes the difference

      Farid Sabet-Sharghi, MD | Conditions
    • When language becomes the barrier: IMGs and autism diagnoses

      Ronald L. Lindsay, MD | Conditions
    • Simple choices prevent chronic disease [PODCAST]

      The Podcast by KevinMD | Podcast
    • The American Board of Internal Medicine maintenance of certification lawsuit: What physicians need to know

      Brian Hudes, MD | Physician

MedPage Today Professional

An Everyday Health Property Medpage Today

Copyright © 2026 KevinMD.com | Powered by Astra WordPress Theme

  • Terms of Use | Disclaimer
  • Privacy Policy
  • DMCA Policy
All Content © KevinMD, LLC
Site by Outthink Group

Want a better relationship with your patient? Make it personal.
5 comments

Comments are moderated before they are published. Please read the comment policy.

Loading Comments...