Doctors tend to be oblivious to their Google reputation – that is, what comes up when you enter your name into Google.
That’s too bad, since Google is the primary way patients search for health information, not to mention employers and hospitals. If your name is associated with poor user reviews from doctor rating sites, malpractice suits, or negative press, then it’s time to do something about it.
The Independent Urologist shares some tips to help with your search engine reputation. There are paid services for this, as it’s essentially employing basic search engine optimization techniques for your name.
If you have the time and can spare the effort, it’s worth doing yourself.
