Teaching doctors the art of negotiation
Originally posted in HCPLive.com
by Jeff Brown, MD
When I am in a civilian situation and someone asks me what I do, if I am feeling whimsical, I sometimes answer “I’m in sales.”
Think about it – almost all of our professional interchanges can be seen as: 1) trying to talk someone out of doing something, like smoking, or 2) trying to talk someone into something, like exercising. Using a broader brush, you …
Teaching doctors the art of negotiation



















