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Social media in medicine

479 articles · Since 2007

Articles, page 10

How a blog was a potent weapon against a union’s corporate campaign

An excerpt from How a Blog Held Off the Most Powerful Union in America. The long-term decline in private sector unions in America has been well documented. From almost 25 percent of the workforce in 1973, the rate of unionization…

An excerpt from How a Blog Held Off the Most Powerful Union in America.

The long-term decline in private sector unions in America has been well documented. From almost 25 percent of the workforce in 1973, the rate of unionization has fallen to under 8 percent in 2005. Some unions, though, have been able to buck this trend, most notably the 2.1 million-member national Service Employees International …

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How a blog was a potent weapon against a union’s corporate campaign

7 downsides to participating in academic health care social media

3

I love social media so much that I give seminars on how academics should use it to advance their careers and fields of study. Today I’m writing about what I hate about it to answer a question often posed to…

I love social media so much that I give seminars on how academics should use it to advance their careers and fields of study.  Today I’m writing about what I hate about it to answer a question often posed to me by social media skeptics: what are the downsides to participating in social media?  At the risk of completely undermining my mission to encourage greater academic presence on social media, …

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7 downsides to participating in academic health care social media

Social media in China: Does it make me a better doctor?

3

This month I hit a milestone on my Sina Weibo microblog; I finally reached 10,000 fans. It took more than two years, and I suppose I could have sped it up by paying for fake zombie fans. However, I preferred…

This month I hit a milestone on my Sina Weibo microblog; I finally reached 10,000 fans. It took more than two years, and I suppose I could have sped it up by paying for fake zombie fans. However, I preferred to earn this honor with good old fashioned hard work. Ten thousand fans is a tiny amount compared to many Chinese microblogs, including several at my own hospital like our …

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Social media in China: Does it make me a better doctor?

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Twitter for the engaged patient: A curated stream of new evidence

Since 1992, I have advocated for all of us to have the information, support and guidance we need to act to improve our health and get the most from our health care. I believe – and there is considerable evidence…

Since 1992, I have advocated for all of us to have the information, support and guidance we need to act to improve our health and get the most from our health care. I believe – and there is considerable evidence to back me up – that we do better when we participate in our care to the extent we are able.

As someone who has been diagnosed with several different types …

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Twitter for the engaged patient: A curated stream of new evidence

How social media recharged this physician

2

In late fall of 2011, I was tired of medicine. While seeing patients was still enjoyable, I felt underappreciated in my employment and frustrated by the endless BS that I dealt with -- new laws undermining the trust my patients…

In late fall of 2011, I was tired of medicine. While seeing patients was still enjoyable, I felt underappreciated in my employment and frustrated by the endless BS that I dealt with — new laws undermining the trust my patients place in me, increasing requirements from insurance companies for ordering tests or medications, more forms to sign, less time with patients, a cumbersome EHR to learn, more non-CME education requirements …

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How social media recharged this physician

The KevinMD toolkit: Blogging

6

A lot of people ask me, “What tools do you use for blogging, speaking, when you’re on the road, seeing patients etc. …” So I decided to start a series that describe what tools I use, and why. The first…

Stethoscope_By_Computer_Keyboard

Part of the KevinMD toolkit series.

A lot of people ask me, “What tools do you use for blogging, speaking, when you’re on the road, seeing patients etc. …” So I decided to start a series that describe what tools I use, and why.

The first explored my speaking toolkit.  This one details the technical tools I use to run KevinMD.com.  I’ll discuss what I …

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The KevinMD toolkit: Blogging

How I engaged Quest Diagnostics on Twitter

6

It all started with my sending a tweet. Actually, that's not quite true. The way it really started was with my frail elderly patient calling me in mid-January, to tell me he thought he had a UTI. But that part…

It all started with my sending a tweet.

Actually, that’s not quite true. The way it really started was with my frail elderly patient calling me in mid-January, to tell me he thought he had a UTI. But that part of the story is not new and novel; I’ve often had patients contact me with similar concerns.

I did what I usually do: ordered a urinalysis (UA)  and urine culture (UCx). (I …

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How I engaged Quest Diagnostics on Twitter

Why doctors should use their real name on Twitter

8

The General Medical Council (UK) published new guidelines that state, “If you identify yourself as a doctor in publicly accessible social media, you should also identify yourself by name. Any material written by authors who represent themselves as doctors is…

The General Medical Council (UK) published new guidelines that state, “If you identify yourself as a doctor in publicly accessible social media, you should also identify yourself by name. Any material written by authors who represent themselves as doctors is likely to be taken on trust and may reasonably be taken to represent the views of the profession more widely.”  This has …

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Why doctors should use their real name on Twitter

The KevinMD toolkit: Speaking

3

Part of the KevinMD toolkit series. A lot of people ask me, “What tools do you use for blogging, speaking, when you’re on the road, seeing patients etc. ...” So I decided to start a series that describe what tools…

Kevin Pho social media keynote physician speaker

Part of the KevinMD toolkit series.

A lot of people ask me, “What tools do you use for blogging, speaking, when you’re on the road, seeing patients etc. …” So I decided to start a series that describe what tools I use, and why.

First in this series are tools I use for my social media keynote presentations. My …

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The KevinMD toolkit: Speaking

How a doctor’s online reputation survived a front page newspaper story

27

The Boston Globe recently had a front page story on how a neurosurgeon sued a patient’s husband for a blog critical of the physician. According to the story, the patient underwent a complicated back operation as a result of her…

The Boston Globe recently had a front page story on how a neurosurgeon sued a patient’s husband for a blog critical of the physician.

According to the story, the patient underwent a complicated back operation as a result of her bone cancer. She tragically had a stroke post-operatively, and that’s where the situation between the family and doctor deteriorated. On the advice of his psychiatrist, the patient’s husband wrote a …

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How a doctor’s online reputation survived a front page newspaper story

Twitter makes me a better doctor: 4 reasons why I use Twitter

6

Even as social media use among physicians gains popularity, I continue to hear doubts echoing from my fellow medical students, residents, and attendings, particularly about the use of Twitter. Many of them ask how using Twitter has benefited me, and…

Even as social media use among physicians gains popularity, I continue to hear doubts echoing from my fellow medical students, residents, and attendings, particularly about the use of Twitter.

Many of them ask how using Twitter has benefited me, and my answer almost always makes them stop and think.

My life has been enriched by the network of intelligent and forward-thinking people I have connected with …

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Twitter makes me a better doctor: 4 reasons why I use Twitter

Doctor ratings need to be physician driven

8

In the new book, Establishing, Managing, and Protecting Your Online Reputation, physician ratings are highlighted. This is a topic that gives many physicians some pause, and for some, causes tremendous anxiety. Whether doctors know it or not, they already have…

In the new book, Establishing, Managing, and Protecting Your Online Reputation, physician ratings are highlighted.  This is a topic that gives many physicians some pause, and for some, causes tremendous anxiety.

Whether doctors know it or not, they already have online profiles. Third-party rating sites, like Vitals or Healthgrades, already have web pages of most physicians, and they …

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Doctor ratings need to be physician driven

Providers should think seriously about leveraging online reviews

7

In 2012, tension over online doctor reviews ran high. As the New York Times reported, physicians were turning to third-party reputation management firms who used legal threats to silence critical patients on the web. Information freedom non-profits and tech media…

In 2012, tension over online doctor reviews ran high. As the New York Times reported, physicians were turning to third-party reputation management firms who used legal threats to silence critical patients on the web. Information freedom non-profits and tech media outlets responded with investigations and an FTC complaint.

As a former practitioner, I sympathize with some doctors’ apprehension about online reviews; the desire to protect oneself from unfair …

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Providers should think seriously about leveraging online reviews

4 reasons parents should enforce the age restriction on social media

5

During a routine office visit, I was discussing activities and extracurriculars with a bright 10-year old girl. She loved talking about her dance team, gymnastics, and her new hobby of horseback riding. Towards the end of our conversation, however, she…

During a routine office visit, I was discussing activities and extracurriculars with a bright 10-year old girl. She loved talking about her dance team, gymnastics, and her new hobby of horseback riding.

Towards the end of our conversation, however, she said something that surprised me: “And, I am addicted to Pinterest.”

I turned to her mother, who was also in the exam room, and asked, “Did you know she is on Pinterest? …

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4 reasons parents should enforce the age restriction on social media

The transformation of healthcare in the information age

Establishing, Managing, and Protecting Your Online Reputation: A Social Media Guide for Physicians and Medical Practices by Kevin Pho, MD, and Susan Gay (Greenbranch Publishing, 2013). Information technology is transforming the way we teach, learn, communicate, work, play, and think.…

physician online reputationThis is the Foreword from Establishing, Managing, and Protecting Your Online Reputation: A Social Media Guide for Physicians and Medical Practices by Kevin Pho, MD, and Susan Gay (Greenbranch Publishing, 2013).

Information technology is transforming the way we teach, learn, communicate, work, play, and think. And there are few areas in which …

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The transformation of healthcare in the information age

4 tips for using social media to attract new patients

4

When it comes to attracting new patients using the Internet is crucial. Many people begin their searches for new products and services online. You may have heard before that word of mouth is the best type of advertising. While that…

When it comes to attracting new patients using the Internet is crucial. Many people begin their searches for new products and services online. You may have heard before that word of mouth is the best type of advertising. While that is true, it is important to realize that a lot of that communication between people is happening online, rather than in person.

It is important for physicians to use social media …

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4 tips for using social media to attract new patients

3 reasons why patients should use social media

5

There’s been a lot of talk over the last year or so about the benefits (and some drawbacks) of physicians using social media. Social media use by physicians has become so widespread here in Canada that the Canadian Medical Association…

There’s been a lot of talk over the last year or so about the benefits (and some drawbacks) of physicians using social media. Social media use by physicians has become so widespread here in Canada that the Canadian Medical Association has actually developed guidelines to help physicians understand the rules of engagement on the web. But while there has been a lot of attention paid to physicians and social media, …

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3 reasons why patients should use social media

Does your medical office have a social media policy?

Even if you’re not involved on social media as a business, your employees or staff are more than likely on social media in their personal lives. And even innocent-seeming posts, tweets, pins or shares can leads to big repercussions if…

Even if you’re not involved on social media as a business, your employees or staff are more than likely on social media in their personal lives. And even innocent-seeming posts, tweets, pins or shares can leads to big repercussions if they are perceived as violating patient confidentiality. It is because of this that every medical office needs to set a social media policy to avoid any privacy or HIPAA violations.

First …

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Does your medical office have a social media policy?

Guidelines to engage professionally in social media

2

The use of social media is a tricky business. A recent Wall Street Journal article points out the challenges that CEOs and business leaders face when using Twitter. Many CEOs and other executives relate stories of personal attacks and cyber…

The use of social media is a tricky business. A recent Wall Street Journal article points out the challenges that CEOs and business leaders face when using Twitter. Many CEOs and other executives relate stories of personal attacks and cyber stalking from disgruntled customers, former employees or competitors. Some have opted out of the social media space due to specific legal concerns. Other very successful business leaders continue …

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Guidelines to engage professionally in social media

Medical residents: Tips to keep a clean social media profile

6

By now, it’s common knowledge that people should be careful about what they post to social media sites — especially job seekers. But if you’re a resident or physician, you need to be especially careful because of HIPAA. Again, this…

By now, it’s common knowledge that people should be careful about what they post to social media sites — especially job seekers. But if you’re a resident or physician, you need to be especially careful because of HIPAA.

Again, this seems like common sense. But the more popular social media becomes, the more the lines are blurred. For most people, Facebook, Twitter, Linkedin and other sites are a part of day-to-day life. It’s easy …

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Medical residents: Tips to keep a clean social media profile

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