The Dark Knight of health care: a doctor’s tale of gift cards and patient satisfaction
I was surprised when I began receiving gift cards to a national chain of coffee shops in recognition of positive patient satisfaction comments from my emergency department patients.
Reviewing them in my provider report card genuinely felt good, especially when someone remembered my name in a follow-up phone call while saying something positive. Still, the token incentive met with disapproval for several reasons.
In particular, the most meaningful comments expressed gratitude for …